Rivian on the beach
CATEGORY: PRODUCT & SOFTWARE
The framework for Motourly was inspired by the beach-based adventures that we have seen and participated in over the past 4-5 years. The ability to get-away, disconnect and spend quality time together.
And there is the gear (with the 2019 Yakima collection below) which many Industrial Designers cannot help but fall in love with. Our realization has been that the (product) space has only been scratched and the service and system design opportunity has yet to be realized. We plan to have fun in all of those places and more.
The Nissan Titan Surfcamp from the Summer of 2019 inspired. Year-round on the beach in the Southern Jersey Shore, you can see all of the latest and greatest vehicles and products in use.